Google Workspace
Chat Anthem Video


During my first few weeks at Hook, we were tapped by the Google Workspace team to create a new video ahead of Google Next 2023;
The goal? To build excitement around the updates to one of their core products, Google Chat.
We leaned into the playful, bouncy language of the Material You design system, paired with sleek, new UI from Google; and created an anthem video for the ages.


Creative Direction: Cat Thielen, Angela Sturrus
Design: Grace Kim
Motion Direction: Heather Seidel

Motion: Isabelle Souri, Heather Seidel