Positive Spin with Liz Plank

From finding love, to masks & masculinity — MSNBC correspondent Liz Plank explores the pandemic’s impact through a cheeky, optimistic lens in this series from NBC News Think.

As the Art Director for this series, I led a small team to concept a bold, colorful campaign that encapsulated Liz Plank’s cheerful demeanor. I also designed our key style frames, led marketing design efforts, and tagged in to animate alongside my talented colleagues at NBC News.

Art Direction: Heather Seidel
Design and Motion: Heather Seidel, Mike Basilico