The Emancipator

In June 2022, the co-editor at the Boston Globe tapped me to direct and build an identity around
the videos and social posts at The Emancipator, a publication focused on racial justice & equitability.
Since then, I’ve built a template system, directed bespoke graphics, and established guidelines around design for social platforms.

Several videos I animated and directed for the publication were recently honored with Silver and Bronze Telly awards.

Original brand guidelines: Upstatement
Art direction, design and animation: Heather Seidel

Design & Animation Overview:

Social-forward design & animation:

Toolkit Design & Animation